Evil Plans - Having Fun on the Road to World Domination

Hugh MacLeod

Portfolio Hardcover

2011

192 páginas

6h 24m

ISBN-13: 9781591843849

The acclaimed author of Ignore Everybody is back with more irreverent wisdom, wit, and original cartoons.

"It has never been easier to make a great living doing what you love. But to make it happen, first you need an EVIL PLAN. Everybody needs to get away from lousy bosses, from boring, dead-end jobs that they hate, and ACTUALLY start doing something they love, something that matters. Life is short." -Hugh MacLeod

Freud once said that in order to be truly happy people need two things: the capacity to work and the capacity to love. Evil Plans is about being able to do both at the same time. The sometimes unfortunate side effect is that others will hate you for it. MacLeod's insights are brash, wise, and often funny.

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Inspirador

Evil Plans é um livro divertido e trata-se do seu "plano maligno" para conquistar o mundo, simplesmente amando aquilo que se faz, inspirando outras pessoas e sendo inspirado.

Dá lições de marketing que vão bastante de encontro as estratégias do Starbucks, Amazon, Apple e outros tantos que usam de seus próprios consumidores o como maiores evangelistas de seus negócios.