Knowledge is Profit: The Role of Espionage and Intelligence in Business -

Debora Barbosa

.

2018

162 páginas

5h 24m

ISBN-10: 1980511187

How much do companies know about you? Your habits, tastes and deepest desires constantly monitored by every single device in your house. Knowledge is Profit looks to explain the links between past present and future of corporate espionage and how companies have been striving to mine our data in order to predict our behaviour. How much of it is a marketing strategy? How far can they go? Is privacy gone for good? With the race for control over artificial intelligence, and the world in a sensitive state, companies now have the chance to keep a track on our every move, and turn George Orwell’s Big Brother vision into reality. In the not-so-distant future where society is cashless and technology is smart, microchips are the new ultimate espionage weapon that will allow full control of our lives to powerful corporations.

Resenhas (1)

0

Privacy is dead, big brother is watching you!

Having read her first book, "7 Languages in 7 Years," which helped me move from B1 to B2 in English and advance in other languages I've been learning, I became more interested in her works, which led me to read this book.

The book "Knowledge is Profit," by Débora G. Barbosa, Brazilian' author, offers a very different and interesting perspective on how information can be a powerful weapon in the business world. The author shows that, just like espionage between countries, companies also use similar strategies to get ahead of the competition. And it's not something out of a movie—it's real! Having access to the right information at the right time can mean profit, advantage, and even survival in the market.

Débora explains how business intelligence works, showing that companies often do this legally, but there are also cases where they cross ethical boundaries. She invites the reader to consider: how far is it worth going to obtain strategic information? Using several practical examples, she shows what has already happened in large companies and how this has influenced decisions, results, and even crises.

Ultimately, the book opens our eyes to a reality that many people never imagine: behind the scenes of companies are full of silent strategies, where information is worth more than gold. It's a quick, straightforward read, and great for anyone who enjoys business, strategy, and a bit of mystery about the corporate world.

Our "privacy is dead because the big brother is watching".

To my surprise the author is a good writer!!!