Great by Choice

Great by Choice Jim Collins


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Great by Choice


Uncertainty, Chaos, and Luck--Why Some Thrive Despite Them All




The new question: Ten years after the worldwide bestseller Good to Great, Jim Collins returns to ask: Why do some companies thrive in uncertainty, even chaos, and others do not? In Great by Choice, Collins and his colleague, Morten T. Hansen, enumerate the principles for building a truly great enterprise in unpredictable, tumultuous, and fast-moving times.
The new study: Great by Choice distinguishes itself from Collins’s prior work by its focus on the type of unstable environments faced by leaders today.
The new findings:
The best leaders were more disciplined, more empirical, and more paranoid.
Following the belief that leading in a “fast world” always requires “fast decisions” and “fast action” is a good way to get killed.
The great companies changed less in reaction to a radically changing world than the comparison companies.
This book is classic Collins: contrarian, data-driven, and uplifting. He and Hansen show convincingly that, even in a chaotic and uncertain world, greatness happens by choice, not by chance.

http://www.barnesandnoble.com/w/great-by-choice-jim-collins/1103991195

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Andrei Maxwel
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15/10/2011 09:59:31