Peak: How Great Companies Get Their Mojo from Maslow Revised and Updated

    Chip Conley

    John Wiley & Sons
    2017
    320 páginas
    10h 40m
    ISBN-10: 1119434920

    "In the wake of a recession, Conley developed the principles of PEAK as an alternative operating manual for businesses based upon Abraham Maslow's iconic Hierarchy of Needs. In this 10-year anniversary edition, Conley gives the readers an updated version of PEAK and introduces how PEAK was instrumental in helping Airbnb live up to its potential. The completely revised and updated edition includes new PEAK Leadership practices that can assist any leader or leadership team to move their organization from mediocrity to excellence"--

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