"Prolific designer Jack Gernsheimer demonstrates the trial and error behind many successful logos, offering a number of case studies to dissect the design process of recognizable marks. As added inspiration for any designer or aspiring designer, a detailed timeline explores the creative process behind famous logos from Steinway & Sons to National Geographic. Designing Logos is an essential tool for making well-informed decisions about the quality of logos."--BOOK JACKET.
Designing Logos
Jack Gernsheimer
Skyhorse Publishing Inc.
2020
213 páginas
7h 6m
ISBN-13: 9781581156492
Inglês
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