The Culture Map - Decoding how people think, lead, and get things done across cultures

Erin Meyer

PublicAffairs

2016

288 páginas

9h 36m

ISBN-13: 9781610392761

An international business expert helps you understand and navigate cultural differences in this insightful and practical guide, perfect for both your work and personal life.

Americans precede anything negative with three nice comments; French, Dutch, Israelis, and Germans get straight to the point; Latin Americans and Asians are steeped in hierarchy; Scandinavians think the best boss is just one of the crowd. It's no surprise that when they try and talk to each other, chaos breaks out.

In The Culture Map, INSEAD professor Erin Meyer is your guide through this subtle, sometimes treacherous terrain in which people from starkly different backgrounds are expected to work harmoniously together. She provides a field-tested model for decoding how cultural differences impact international business, and combines a smart analytical framework with practical, actionable advice.

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Leitura obrigatória para quem trabalha em um ambiente multicultural.
Fica mais fáceis de entender as nuances de cada cultura r de como lidar com elas