APE: Author, Publisher, Entrepreneur - How to publish a book

Guy Kawasaki, Shawn Welch

Nononina Press

2012

410 páginas

13h 40m

ISBN-10: B00AGFU5VS

In 2011 the publisher of one of my books, Enchantment, could not fill an order for 500 ebook copies of the book. Because of this experience, I self-published my next book, What the Plus!, and learned first-hand that self-publishing is a complex, confusing, and idiosyncratic process. As Steve Jobs said, "There must be a better way."

With Shawn Welch, a tech wizard, I wrote APE to help people take control of their writing careers. APE's thesis is powerful yet simple: filling the roles of Author, Publisher and Entrepreneur yields results that rival traditional publishing. We call this "artisanal publishing"--that is, when writers who love their craft control the publishing process and produce high-quality books.

APE is 300 pages of step-by-step, tactical advice and practical inspiration. If you want a hype-filled, get-rich-quick book, you should look elsewhere. On the other hand, if you want a comprehensive and realistic guide to self-publishing, APE is the answer.

Resenhas (1)

5 (Perfeito)

A roadmap on self-publishing

I had no high expectations when I won this book from an initial public free offering from the authors. I have other books authored by Guy Kawasaki, and I like them a lot (Enchantement and The art of the start). Two weeks ago I began reading it on my Kindle Paperwhite, and I could not stop until I finished the book yesterday. I found it very helpful and interesting, full of good and invaluable advice for a would-be self-publisher. Some parts of the book are a little boring in a first reading, but in fact they will be indispensable when following the steps on self-publishing. Those parts ought to be re-read when you have the problem to be solved in your hands.
I would no doubt recommend this book to anybody on his (her) way to become a writer, no matter what kind of text. Even when you are a blogger.