Hard Sell

A witty, behind-the-scenes look at an industry that touches everyone with a prescription, Love and Other Drugs uncovers truths about the pharmaceutical industry you'd rather not know and practices you'd like to believe weren't employed. Love and Other Drugs has been adapted into a major motion picture starring Jake Gyllenhaal and Anne Hathaway. This comedic expose traces Reidy's experiences from Pfizer training, the pharmaceutical company, ranking number one in sales in the world to life as the "V-Man," when Reidy became Pfizer's number-one drug rep during the Viagra craze. With equal parts self-confidence and self-mockery, Reidy takes the reader on a hilarious romp through pharma-culture while revealing the controversial side of the drug industry. Jamie Reidy is the guy who's been there, done that, and walked away with the insider stories. Inside Love and Other Drugs, you'll find yourself rooting for Reidy and shocked by the realities of the world that paid his salary.